Jordan Brand have given select members of their playing roster a special ‘Dress Code’ PE colourway of the Air Jordan 4. Inspired by the pre-game tunnel walk, the sneaker takes cues from the makeshift fashion runway phenomenon that’s swept the NBA in recent years.
The traditional build has been given a luxe makeover, with textured leathers on the upper, and an individually numbered case. ‘Family’ text replaces the standard ‘Flight’ on the tongue, while a ‘Dress Code’ tag hits the side just above the waffle mid panel. Meanwhile, the Jumpman hang tag dons ‘Player Exclusive’ branding as each player’s name comes customised on the box handle.
Limited to just 29 pairs, the Air Jordan 4 ‘Dress Code’ won’t get a wider release. We’ll be curious to see how much these fetch once (or if) they hit the secondary market.